Zee TV has always been more than just a channel—it’s been an emotion, a part of our daily lives, a companion through countless stories that made us laugh, cry, and feel deeply. And now, in an inspiring move, Zee TV steps into a fresh new chapter with a revamped identity that still holds onto the warmth we all love.

Welcome to the era of “Aapka Apna ZEE”—a vibrant new look backed by heartfelt storytelling, stronger emotional resonance, and a whole lot of soul.

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A New Look, A Familiar Heart

The essence behind Zee TV’s refreshed identity is rooted in one powerful thought:
Saath aane se baat banti hai.

It’s not just about rebranding—it’s about reaffirming everything Zee has always stood for: togetherness, authenticity,and emotional connection. The new logo is fresh, modern, and dynamic, but still carries that nostalgic comfort of the Zee we’ve always known.

Whether you’ve grown up watching Zee TV classics or are currently hooked on shows like Vasudha or Jaane Anjaane Hum Mile, this evolution feels like the perfect balance of then and now.

Thoughtful Hampers, Big Emotions

To celebrate this transformation, Zee TV did something truly special—personalized hampers were sent out to the Zee Kutumb (the family of actors and creators who bring these stories to life).

These hampers weren’t just gifts. They were tokens of gratitude, carefully curated to celebrate shared memories, small joys, and the collective journey of creating meaningful entertainment. Much like a cup of chai during your favourite show, they symbolized connection, warmth, and belonging.

And the response? Absolutely heartwarming.

Artists React: Heartfelt, Honest, and Hopeful

Here’s how some of Zee’s most loved stars responded to this emotional gesture and the channel’s new direction:

Ayushi Khurana (Reet – Jaane Anjaane Hum Mile)

> “The new logo is vibrant and rooted at the same time. It feels like a beautiful evolution of a channel we all love. ‘Aapka Apna ZEE’ feels personal—like home, reimagined.”

Namik Paul (Shivansh – Kumkum Bhagya)

> “What excites me the most is the focus on stories that mirror real emotions. This isn’t just entertainment—it’s meaningful storytelling with heart.”

Priya Thakur (Vasudha – Vasudha)

> “Being part of this transformation feels special. The refreshed logo and content direction reflect deeper emotional truths, and the hamper made me feel truly valued.”

Abhishek Malik (Neel – Jamai No. 1)

The new identity blends modern storytelling with rooted emotion. Zee TV is not just evolving visually but growing purposefully—and that’s something to be proud of.”

Why This Change Feels Just Right

In a time where content is everywhere, Zee TV isn’t just keeping up—it’s standing out by going back to what truly matters: emotions, culture, family, and togetherness.

The refreshed identity and vision offer more than entertainment—they offer connection. And as viewers, that’s exactly what we need more of.

The Zee TV Promise: Now More “Aapka Apna Than Ever

As the channel moves ahead with its renewed vision, one thing remains clear: Zee TV will continue to tell stories that touch hearts, reflect real lives, and bring people closer—just like it always has.

Zee TV:

So, whether you’ve been a lifelong fan or a new viewer, this journey is for you.
Because now more than ever, Zee TV is truly “Aapka Apna ZEE.”

What do you think of Zee TV’s new avatar?

Did the refreshed logo and vision resonate with you too? Drop your thoughts in the comments and let’s celebrate this exciting new chapter together!